"Mason Via is transcending musical genres with his unique brand of what has been described as Appalachian funky folk, soulful acoustic, rhythm and bluesgrass and groovy Americana. His debut album, “Up, Up, Up,” is an eclectic mix of Appalachian string instrumentation, world percussion and soulful vocals mixed with powerful songwriting. But it’s his country roots that come through the loudest and clearest when he hits the stage. No surprise really when you learn that the Danbury, North Carolina, native grew up in the shadow of Hanging Rock State Park in rural Stokes County on the banks of the Dan River. “Living in correspondence with nature is one of the main points of my music,” Via, pronounced like “sky,” explains on a new micro-documentary, “Back to the Rock,” on his website.“It started out as a promotional video and turned into a micro-documentary,” says Via, adding that friends “who live down the road” Dan and Arley Wolber produced the video through the Winston-Salem-based Camel City Dispatch.
"You can’t live without music,” he says on the video. “Personally, everything is music. It’s all around us. I think Appalachian folk music, bluegrass and old time, it corresponds with the natural environment. The woods. I love it. Call me a country boy. I couldn’t live in a city for a long time.”
This apple doesn’t fall far from the tree that is his father, David Via, an award-winning songwriter and bluegrass and blues musician, who has won MerleFest‘s Chris Austin Songwriting Contest three times. The younger Via’s boyish good looks and infectious laugh give way to someone much more mature, however, when he is up on stage.
“Songwriting was almost expected of me because my father is such a great songwriter,” Mason Via says. “I grew up going to fiddlers festivals. The desire to create is almost inherent. Appalachian roots music is a spiritual homage.”It’s that spirituality that makes Via’s tunes appear to come from someone who is much older than the tender age of 19.
He also wants the world to know that he’s not a one-trick pony. He starts working on his environmental studies degree at Warren Wilson College in August. “We’re suffering an environmental crisis. Our Earth is screaming out for help. I want to be part of the fight to help that cause out."
Via is no stranger to area music festivals including Rooster Walk Music and Arts Festival, which is where he first caught my ear in the spring of 2015. In addition to Rooster Walk, he’s performed at the Summer Solstice Fest in Greensboro, Groverfest in Olin, the Strawberry Festival in Shelby, the Virginia Folklife Festival, Floydfest, shaker hills, Fingerlakes Grassrootsfest, the Richmond Folk festival, Merlefest, among others."---- The Huffington Post
"Brimming with Incredible Live Music!"-
Relish, Winston Salem Journal
I meet a lot of wonderful people as I travel the Carolina roads. Mason Via is one of those people. In a loud room, he shared a story about the power of music in his life.Posted by Life In The Carolinas TV Show on Saturday, January 16, 2016
"Mason is a songwriter, and he's an incredible musician, right?...Yeah he is he's incredible!" -Carl White, Life in the Carolinas
"Mason Via is a talented song-writer and multi-instrumentalist from North Carolina, making his mark across the region in coffee houses, concert venues and festivals and was the winner of Shakori Hills’ Fall 2014 band contest. With an impressive group of supporting musicians, you will hear an eclectic blend of funky folk, blues and jazz influenced covers that will make you want to get up and boogie. But his original compositions are the most surprising! Check out his first CD!" - Shakori Hills Grassroots Festival
firstname.lastname@example.org and 336-830-5851
"Mason Via(Band) are local artists whose youthful energy and creative mix of genres typify good Americana music. Come ready to listen to great lyrics and dance to a rootsy beat.” - (Jessup Mill)
"The Mason Via Band is among the next wave of young musical talent coming out of Stokes County and the Piedmont of North Carolina. Using a combination of impressive musicianship with strong vocals, the group has a dedicated following that is growing with every performance. Equally impressive are the selections of uniquely crafted original songs along with cover favorites using a new twist. A new young groove, with an authentic sound, The Mason Via Band is no longer following the musical trends, but setting their very own."
--Stokes County Arts Council
Mason Via is a talented young musician/singer/songwriter out of Warren Wilson College in Swannanoa, NC, who is on his rise to stardom. Originally from Danbury, NC, Mason has been playing acoustic guitar since the age of 12. Mason grew up going to fiddlers conventions and festivals, being taught by his father, notable bluegrass musician David Via. Also being taught by accomplished musicians Rex Mcgee, Ryan Cavanagh, and Clay Jones. In May of 2015 Mason released his first studio album, "Up, Up, Up", which contains 11 original compositions. Mason recorded this CD at the studio of one of Ben Fold's past touring guitarists, Britt Uzzell. Mason's lyrics are considered by many to be the driving force behind his band's music, and his vocals back up the deep emotion that his lyrics possess. Mason is currently expecting his new cd release, "Looking for the Stone", through the Patuxent Music label, in the winter of 2017. You can find Mason touring with Hot Trail Mix (Bluegrass), the Mason Via Funk Band, in his duo projects (David & Mason Via, Tom Mindte & Mason Via), or solo.
Mason has placed in contests and picked up ribbons for vocals, guitar, or mandolin from conventions like: Mt Airy Fiddlers Convention, Elk Creek Fiddlers Convention, Fries Fiddlers Convention, Union Grove Fiddlers Convention, Shakori Hills, Loudoun Bluegrass festival, etc. The talented young man has been featured on several college radio shows across NC, featured on UNC-TV, and has been featured on Life in the Carolinas. Notable past venues include: IBMA/Wide Open Bluegrass, Floydfest, Merlefest, Shakori Hills Grassroots Festival, Fingerlakes Grassroots Festival, Richmond Folk Festival, Roosterwalk, Watermelon Park Fest, etc...Mason has shared lineups with bands such as Loretta Lynn, David Grisman, Sam Bush, Yonder Mountain String Band, Nahko & The Medicine for the People, Pokey Lafarge, Tim Obrien & Darrel Scott, James Taylor, Zac Brown Band, etc.
"The Mason Via Band brings an intoxicating mix of booty shaking, foot-moving funk to the stage. Via, the college freshman who's been playing festivals and venues for more than 5 years, has an all-star cast including guitar, drums, bass, keys and pedal steel".
- Rives Theatre/ Roosterwalk
"Mason, a stunningly gifted young singer and songwriter. Mason has received critical acclaim for his debut CD Up, Up, Up, which is comprised entirely of original compositions. Mason spent his childhood accompanying his dad to fiddlers’ conventions, music festivals, concerts, and jams, where he soaked up not only his father’s music but that of countless others"- Virginia Folklife Program
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"Mason Via, a young man with thoughtful insight and a craftsman’s skill at song writing that is surprising given his tender age"
-Camel City Dispatch